PEOPLE COUNTERS

We have a range of People Counters that provide accurate people traffic counts.

With a People Counter there is no need to rely on subjective estimates of total traffic flow – you get an accurate count on the number of people entering.

Using Electronic People Counting equipment means you have People Traffic Totals to determine Conversion Ratios to gauge the effectiveness of your Advertising, the Selling Performance of your Sales Staff and the correctness of Staffing Levels.

There are three broad areas in which our People Counters have been installed - Small Shopping Centres, Retail Shops and in Service Venues such as Visitor Information Centres, Art Galleries and Community Centres.

To see the potential of a door counter or shop counter take a pen and total up how much money you are spending on advertising, displays, promotions and sales staff wages. How well is this money working for your business?  

How many people are you attracting? At what rate is your sales staff converting this traffic into Sales? Are you supplying enough staff to service the level of Customer Traffic entering your business?

Our People Counters are either:

Stand alone unit comprising a Sensor with a Counter Module. The total on the Counter Module can be viewed at any time and if wanted Reset to Zero – say at the end of each day, week or month. Or

PC Based People Counting system made up of a sensor, control box, software etc. With this system you get counts logged on your PC and can get hourly, daily, monthly and yearly reports as well as comparison reports.

Auto-Halve
These models automatically halve the count as it records People Traffic. This means there is no need for you to divide the total by two to get the Traffic Total. This is suited in locations where people can enter and leave by the same entrance....more

Group Opportunity Count
The Group Opportunity Count is designed to count a family as a single count. If a Single person, a Couple or a Family enter in reasonably close succession one single count is registered. The reasoning behind this is that a Single person, a Couple or a Family can each be a Single Selling Opportunity......more

“A Great Cost Effective way to find out how many People are coming through the door.”